Scale up Your GTM Success

#1
in Intent Data
for
Enterprise
Tech

Unique access to your markets

You built your solution to capture a market, and more of the buyers you want are active with TechTarget because we create more of the content they want. That’s how we help you capture them and leverage them at the scale your business demands.

Find your Audience

Delivering to Sales a holistic view of person-level buying team activity

Unrivaled, actionable insights

Our 30M+ opted-in members provide the essential information—intent data—you need to clearly see, engage and convert more real opportunities. Sales users love it for pipeline. Marketers depend on it for leads. Strategists rely on it for better decision making.

Discover Prospect-Level Intent™

Powerful execution

Our platforms connect more buyers directly to your practitioners or into your martech/salestech stack. Alternatively, we can generate more of the demand you want on your behalf. We have the data, the content and the engines that companies need to scale around the world.

Learn about Marketing Services

End-to-end support

The perfect partner to core teams within your own GTM, TechTarget has the award-winning expertise necessary to advise, guide, support, train and optimize the teams you have and the work you have to get done.

Get to know Strategy & Support

More than 3,000 clients agree

Pipeline Conversion

“Over 2.5 years with TechTarget we see: 951 opportunities, $47M influenced pipeline, 45.5:1 ROI.”

“This quarter we had $3.3M in first-touch opportunity pipelined, and $2M in multi-touch.”

“Based on the 120 influenced and direct pipelined opportunities thus far, we are 33x more productive vs. other vendor programs.”

“$300K deal ($25K per month) closed with JPMorgan Chase.”

“$9M+ in open marketing influenced pipeline; over $500K in influenced deals ‘won,’ 2 quarters in.”

“6 months in, we are tracking $6M of influenced pipeline and $1M of net new pipeline.”

Appointment Setting

“We set 2 meetings within the 1st week. One meeting is with American Express!”

“BDRs are seeing 22% open rates from their emails to Priority Engine contacts, more than 2x their average.”

“What we’re getting is more targeted, more actionable, and far more likely to take a meeting with us.”

“I am literally going account by account. I called and we connected. He needs EXACTLY what we sell.”

“Our telemarketing team has been calling on Priority Engine prospects. Of all the lists they work with, these are by far the best.”

Partnership

“TechTarget has been an integral part of our being able to develop campaigns beyond traditional content syndication.”

“Your team is just as committed to our success as we are!”

“Your team is incredible. Everything we bring up, you offer a solution and dive right in to help us!”

“Your CSMs have been committed from the 1st onboarding call. They’re a true extension of our team, helping us to hit our KPIs.”

“TechTarget’s proactive recommendations have ensured our team has achieved significant value and ROI.”

“The TechTarget team ensures leads are delivered in our format. We sync weekly to evolve the campaign and address every pain point.”

Marketing Conversion

“Webinar attendee rate was 70% from Priority Engine contacts, compared to our previous benchmarks at 30-40%.”

“Increased our open rate by 93% and our CTR by 98%.”

“We had 3x higher than our average open & click through rates.”

“Nurture for a key but challenging campaign went from 7 qualified form fills to 27 in 45 days.”

“We are doing 4 lead generation campaigns currently for our team, and this has by far been the most successful.”

“The ‘aha’ moment was when we asked other providers where they got their data, and there was no good answer.”

“TechTarget is the only content-led intent platform, which helps generate more MQLs and SQLs for our sales team.”

“TechTarget has helped us build a stronger bond with our sales organization. That’s music to our ears.”

Prospecting Data

“72% of contacts/leads exported from Priority Engine and 88% of accounts exported are net new.”

“28,000 names imported from Priority Engine over 3 months; 95% net new to their database.”

“80% of prospects imported so far from Priority Engine in Salesforce are net new and on our Inside Sales ABM lists.”

“Priority Engine has exceeded our expectations. It provides us a wealth of contacts, many more than we expected.”