Resource Library

The latest thought leadership from the leader in tech marketing: Blogs, white papers, videos, customer success stories and more

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Webinars/Events

Intent Data

Intent Summit: Driving Engagement. Converting Interest.
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Case Study

Case Studies

How Shure Leverages an Integrated TechTarget Program to Fuel Pipeline and Increase Deal Value by 240%
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Product Sheet

Intent Data

Break Through with Real Personalization Using Priority Engine’s IntentMail AI™
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Video

Intent Data

Break Through with Real Personalization: Priority Engine’s IntentMail AI
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Case Study

ABM

How SolarWinds Leveraged the TechTarget Portfolio to Create Intent-based Demand and ABM Programs 
Intent data adoption
Blog Post

Intent Data

Four Secrets to Harness the Power of Intent Data
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Video

Intent Data

Make the Invisible, Visible: Identify the Active Buying Teams at Your Target Accounts
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Webinars/Events

Intent Data

Last-Mile Personalization: Intent Insights and Sales Outreach
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White Paper/E-Book

Intent Data

A Better Toolkit for Finding and Converting More Real Leads
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White Paper/E-Book

Intent Data

Sparking ABM with the Right Data and Insights
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Infographic

Intent Data

Using Data to Get B2B Sellers Back on Track
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Event

EMEA

Come See Us at Forrester’s B2B Summit EMEA
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Product Sheet

Intent Data

Fueling Your Data Workflows with TechTarget’s Audience and Intent
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Infographic

Intent Data

3 Data-Driven Ways to Break into Your Buyer’s Email Inbox
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Video

Intent Data

How Sales and Marketing Can Thrive on Real Purchase Intent
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Event

Intent Data

Come see us at B2BSMX
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Research/Analysis

Intent Data

TechTarget Recognized by Forrester as a Leader Among B2B Intent Data Providers
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Product Sheet

Intent Data

TechTarget + BrightTALK: Access the Largest Source of Qualified B2B Buyers
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Product Sheet

Intent Data

Priority Engine™ + High-Quality Leads
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Video

Intent Data

Priority Engine: Unlock Your Most Relevant Audience for More Revenue
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Product Sheet

Intent Data

Priority Engine: Find the Accounts That Matter and the Contacts That Convert
Blog Post

Demand Generation

3 Ways to Maximize Lead Gen Potential by Working From the “Outside In”
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Product Sheet

Demand Generation

Priority Engine™ + Lead Generation
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Product Sheet

Intent Data

Priority Engine is the Fastest Path to the Deal
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Product Sheet

Intent Data

Turn Your Website Visitors Into Opportunities with Inbound Converter
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Product Sheet

Intent Data

Priority Engine + Confirmed Projects: Direct Access to In-Market Accounts
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Video

Intent Data

Beyond SEM: A More Direct Path to Buyers
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Product Sheet

Intent Data

Supercharge and Streamline Revenue Operations with Priority Engine Data
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Case Study

Intent Data

How Magna5 Accelerates Sales with TechTarget’s Confirmed Projects to Increase Deal Size by 20%
Context and Quality
Blog Post

Intent Data

Why Context and Quality in Lead Gen Beats Higher Volumes at Lowest Cost
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White Paper/E-Book

Intent Data

Cracking the Buyer’s Journey with Intent Data
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Webinar

Intent Data

Real Impact from Intent Data in 2023
ABM outcomes
Blog Post

ABM

3 Ways to Use Intent Data to Improve ABM Outcomes
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Event

Intent Data

Come See Us at Forrester’s B2B Summit
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Video

Intent Data

Video: Close Deals Faster with Priority Engine Email Alerts
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Video

Intent Data

Video: How Intent Data Uncovers Real Opportunities
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Video

Intent Data

Priority Engine with Confirmed Projects: Your Fastest Path to More Deals
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Infographic

Intent Data

Activity Matters: Better Response = Recency + Relevance
Intent 3.0
Blog Post

Intent Data

Intent 3.0: Using Intent Data for GTM Strategy
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Webinar

Intent Data

Intent Monitoring for Strategic Purposes
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Blog Post

Intent Data

Why Most Publishers Can’t Deliver Precise Intent Data
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Presentation

Intent Data

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White Paper/E-Book

Intent Data

Three Ways Personas Can Improve ABM Performance
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Webinar

Intent Data

Intent: Competing with Better Data
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Research/Analysis

Intent Data

2022 State of Intent/Signal Data
digital display advertising
Blog Post

Advertising

Lessons From the Past: Invest in Digital Display Advertising in a Challenging Economy
Healthcare Tech Buyers
Blog Post

Intent Data

How to Find and Influence More Healthcare Tech Buyers
business preparation
Blog Post

Market Intelligence

Current Experiences and Preparing Your Business for What’s Next
customer acquisition
Blog Post

Intent Data

Acquisition vs. Retention and How to Increase Their Effectiveness with Intent Data in EMEA
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White Paper/E-Book

Intent Data

Demise of Dead-End Demand: Intent-Fueled Strategies for Real Buyer Engagement
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Product Sheet

Intent Data

Accelerate Your Pipeline with High-Quality Leads and Confirmed Projects™
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Webinar

Demand Generation

Billion Dollar Blindness
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Webinar

Intent Data

Evolving Persona Thinking to Win More Business (…It’s all in the details)
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Video

Intent Data

Life is Full of Bad Funnels. Your Business Shouldn’t Be.
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Webinar

Demand Generation

Worldwide ROI Summit: Thriving in the New Normal of B2B Tech Marketing and Sales
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Webinar

Intent Data

Maximize Revenue Opportunity with Contact-Level Intent Data
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Research/Analysis

Intent Data

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White Paper/E-Book

Demand Generation

Could BANT Be Killing Your Business?
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White Paper/E-Book

Intent Data

Evolving Persona Thinking to Win More Business
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Webinar

ABM

ABM Holy Grail: Intent Plus Personalized Experiences for Conversion Nirvana
Conversion Pixel