Data-driven research and tactics to find, engage and convert demand in your market.
December 20, 2019
Rick Nendza VP, Content Product Marketing
A customer recently asked my team to provide insights on the innovations we’re seeing in the areas of content marketing, demand generation and nurture in tech marketing. This was certainly […]
August 29, 2019
Kelley Damore Chief Content Officer
As TechTarget celebrates its 20th anniversary, let me take you back to 1999. The technology industry was booming with dot-coms and brimming with new print publications, such as The Industry […]
July 30, 2019
Garrett Mann Vice President, Corporate Communications
There’s no denying how valuable event marketing can be for any B2B business. Studies have shown that 84% of B2B leaders believe events are critical components of business success. But […]
July 11, 2019
Heather Turner Vice President, Customer Success
Sales and marketing professionals from the Boston area recently gathered at TechTarget Headquarters to network and share successes and challenges with other TechTarget Priority Engine users. Users discussed a wide […]
June 19, 2019
Steve Niemiec Chief Operating Officer & Chief Revenue Officer
This past week, we welcomed our full editorial team from all around the world to our headquarters at TechTarget for our annual meetings. It was truly amazing to see the […]
May 24, 2019
Sarah Ollivier Email Marketing and Performance Analyst
Recently, TechTarget ran its 10th London ROI Summit and data-driven marketing tactics were at the forefront of the event. One of the sessions in particular, Email Best Practices: The Cascading […]
April 16, 2019
Matt Lewis Integrated Marketing Manager
I’m Matt, a Marketo Certified Expert focused on campaign execution and ops here at TechTarget. I recently returned from Marketo Nation (now the Adobe Digital Experience Summit) in Las Vegas […]
December 20, 2018
Kyle Donley Product Marketing Manager
Over the past two decades, TechTarget has tested millions of emails to our audience, helping us understand exactly what gets them to engage. These are the same technology buyers that Priority […]
November 8, 2018
John Steinert CMO
How much energy and ink has been expended in the last 5 years on the topic of content marketing?! Marketers love talking about and making content! In fact, it’s one […]
