3 Common Global Technology Marketing Challenges Discovered at TechTarget APAC ROI Summits

Josh Garland VP of Product Marketing

We may be on the other side of the world, but we’re all in the same boat. That was my biggest take-away from this year’s annual ROI Summit series in […]

Tech Marketer Talks: Driving Top Line Business Growth with Global Integrated Marketing – Dimension Data

Sandra Nangeroni Senior Director, Marketing & Sales Enablement

Pam Casale is Dimension Data’s Senior Vice President of Marketing and has worldwide responsibility for enabling sales to sell the Dimension Data public, private and hybrid cloud and making Dimension […]

6 Things North American Marketers Need to Know When Marketing Internationally

Sarah Zuccaro International Product Manager

Spoiler: It’s not the same as marketing in North America More and more frequently, I’m seeing requests from North American (NA) marketers looking to reach a worldwide audience. That’s really […]

From the Horse’s Mouth: CIOs Share Advice for Marketers at TechTarget’s London ROI Summit

Bob Lapsley Senior Manager, Integrated Marketing

Later this month, on October 29th, we’re hosting the 40th TechTarget Worldwide ROI Summit at our home headquarters in Newton, MA. The Boston Summit is our final event of 2015, […]

6 Macro Disruptors That Will Change Information Technology

Jon Brown VP, Market Intelligence

Change is a good thing in the long run, but change can really suck while you’re experiencing it.  Right now, six (6) macro phenomena are changing the practice of Information […]

Why Your Company Should Be Using Instagram to Engage Prospects

Molly Strakosch Marketing Associate

Social media has no doubt become a hot topic of conversation these days among people of all ages; some people express how they think it’s one of the best things […]

Tech Marketer Talks: Boosting Awareness and Engagement across the Globe – HP APJ

Sandra Nangeroni Senior Director, Marketing & Sales Enablement

Roshantha Pillay based in Sydney, Australia, is the APJ (Asia Pacific and Japan) Campaign Marketing Manager for HP Enterprise Services. She works across the 7 Practices, namely: Workload and Cloud, […]

Tech Marketer Talks: Leveraging Activity Intelligence for more effective sales follow-up – Europa UK

Sandra Nangeroni Senior Director, Marketing & Sales Enablement

Alan Haley is CEO of Europa Communications, a 21 year-old international market development agency focused on providing international demand generation and channel support services to technology vendors. Some of Europa […]

Tech Marketer Talks: Data-Driven Marketing across the Globe – Rackspace ANZ

Sandra Nangeroni Senior Director, Marketing & Sales Enablement

Daniel Sutic is the Program Marketing Manager at Rackspace ANZ (Australia and New Zealand) and responsible for driving revenue, increasing retention and product adoption through effective lead generation programs for […]

Authors

Mike Cotoia

Chief Executive Officer

Steve Niemiec

Chief Operating Officer & Chief Revenue Officer

Byrony Seifert

SVP, Product Operations

Garrett Mann

Vice President, Corporate Communications

Fiona O'Connor

Senior Content Marketing Manager

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