Our seasoned analysts couple their industry-leading B2B research with in-depth buyer intent data for unparalleled insights about critical technology markets.
Clients trust us across their GTMs—from strategy and product development to competitive insights and content creation—because we deliver high-quality, actionable support.
Browse our extensive library of research reports, research-based content, and blogs for actionable data and expert analysis of the latest B2B technology trends, market dynamics, and business opportunities.
Our seasoned analysts couple their industry-leading B2B research with in-depth buyer intent data for unparalleled insights about critical technology markets.
Clients trust us across their GTMs—from strategy and product development to competitive insights and content creation—because we deliver high-quality, actionable support.
Browse our extensive library of research reports, research-based content, and blogs for actionable data and expert analysis of the latest B2B technology trends, market dynamics, and business opportunities.
Practice Director Melinda Marks covers technologies that help organizations scale safely while adopting faster cloud-native development cycles.
With more than 20 years of experience in technology marketing and strategy, Melinda is passionate about conveying product value and differentiation and driving revenue.
Prior to joining Enterprise Strategy Group, Melinda was chief marketing and strategy officer for Soluble, a startup focused on automating application security testing for developers (acquired by Lacework). She was also VP of Marketing at Armorblox, VP of Marketing at Styra, and head of marketing for StackRox (acquired by Red Hat). Her experience includes running competitive/market intelligence and product marketing teams at Tenable and running global communications for four years at Qualys. She also spent many years at VMware, where she built its original customer reference program, led product PR, and was on the core planning team for VMworld since its inception.
Melinda is a Synopsys Outreach Foundation board member. She has appeared in CSO, TechCrunch, Dark Reading, The New Stack, VentureBeat, SC, and HelpNet Security, among others. Melinda holds a bachelor’s degree in English from UC Berkeley in Berkeley, California.
Areas of Expertise
API Security
Application Security
Cloud Security Posture Management
Cloud Workload Protection Platforms
Cloud-native Technologies
Container Security
Secure DevOps (DevSecOps)
Web Application Security Testing (SAST, DAST, IAST, SCA)
Security solutions are evolving rapidly to meet the needs of rapid modern software development lifecycles and digital transformation leveraging cloud platforms.”
Organizations are moving applications to the cloud and embracing digital transformation strategies to speed development cycles and better serve employees, partners, and customers. However, the subsequent faster release cycles and broad internet exposure increases the number of potential security incidents caused by misconfigurations, including a high number of those that are identity-related.
